Friday, March 4, 2016

Want to compete with Salesforce? Buy Marketo

marketo-vs-salesforce There are several enterprise players that want a share of Salesforce’s business, but just aren’t making headway by knuckling up against the company’s dominant, entrenched SaaS CRM offerings. Rather than competing head on, a smarter approach for these businesses is to “front door” Salesforce, instead. Read More

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